About Us

At Reel South Apparel Co we know fishing is pretty much a Southern tradition and all-around way of life. Our love for that lifestyle has inspired us to build this brand offering high quality, eye-catching apparel for the fishing community. Fishing is more than just the excitement of reeling in the big one but also something that builds bonds between friends and family across multiple generations. We look forward to being a part of the fishing community and can’t thank everyone enough for the support.